Time to get alternative! How image based SEO can improve your website’s search ranking

Picture of an alternative gothic lady discussing image alt textNo. Not that kind of alternative.

I’m talking alternative text for images on your blog and website.

“What are those?” I hear you cry?

Ok, I don’t, I’m not hearing voices.

But all joking aside. Image alt text is important for your website’s search engine optimisation, and it’s such an easy thing to do you might be kicking yourself for not doing it yet! (more…)

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Get to know the writer behind Words by Zoe – Zoe Hughes

I don’t know about you, but I’m a curious cat.

I like to know the people behind the computer screen, hidden away typing at me on a keyboard.

That’s not always an easy thing to do, and too often we place judgement on the small profile picture we come across on social media.

Hands up who’s been totally surprised when they’ve finally met a client or prospective customer in real life and they’ve been nothing like you expected! (more…)

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