6 Benefits of Social Media Marketing Tools For Your Business

Today, there is no way around a social media presence for businesses. As exciting and fun social media marketing can be – we all know it is a time-consuming task.

Coming up with content ideas, creating posts, publishing them on various social media platforms, curating content, keeping an overview of analytics and more can easily take up 5-10 hours every week if a consistent social media presence is important to your business.

Luckily, there are tools to help you out.  (more…)

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Why You Should be Re-purposing Your Blog Content Today

It can be difficult keeping on top of your blog.

As if sitting down to write the posts wasn’t difficult enough. You’ve got to think of topics to write about (that includes research if you’re doing it properly), plan when you’re going to publish them and the social media to go with them and monitor how well they’re doing.

Blooming heck!

The thing is, we know that blog content works well for business owners. (more…)

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Time to get alternative! How image based SEO can improve your website’s search ranking

Picture of an alternative gothic lady discussing image alt textNo. Not that kind of alternative.

I’m talking alternative text for images on your blog and website.

“What are those?” I hear you cry?

Ok, I don’t, I’m not hearing voices.

But all joking aside. Image alt text is important for your website’s search engine optimisation, and it’s such an easy thing to do you might be kicking yourself for not doing it yet! (more…)

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What Are The main Changes That Affected The SEO Industry In 2017?

The word SEO for search engine optimisation techniquesTo be quite honest, the changes within the internet marketing industry during 2017 weren’t so extreme.

For example, in comparison to 2016 when RankBrain hit the stage or previous years when the complete face of the industry altered, 2017 has been rather peaceful so far.

Of course this might be the result of Google keeping secret of their works; it is really hard to tell what is going on nowadays. Even a year after RankBrain we still have limited information about it for example. (more…)

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