The 21st Century has brought us many things: Wi-Fi, the smartphone, and in-home AI, to name but a few. The continuing rise of digital technology will keep pushing the…
Image credit: Unsplash Regardless of whether you’re a B2C or B2B company, you still need to have a content strategy sorted. Quality content is vital to driving organic search traffic,…
In my previous blog, I talked about how difficult it can be to think of new blog post ideas, and why that effort can be put to better use through…
It can be difficult keeping on top of your blog.
As if sitting down to write the posts wasn’t difficult enough. You’ve got to think of topics to write about (that includes research if you’re doing it properly), plan when you’re going to publish them and the social media to go with them and monitor how well they’re doing.
Blooming heck! (more…)
A lot of my clients were new to digital marketing when they decided to work with me.
Naturally, they were unsure how blogs and ‘content’ on a website could deliver better results than a printed advert in a newspaper or magazine – something they had been using to market their business for a long time.
So, here’s my response. (more…)
Dust off the floppy shoes, oversized trousers, honking noses, and teeny tiny cars, because after reading this article you’ll be taking your content marketing skills and strategy straight to the…
