There’s nothing worse than outsourcing your writing to a freelancer, or agency, and the finished piece being nothing like you had imagined.
There are several reasons why this might turn out to be the case – poor communication, poor understanding, or even just a poor writer to begin with!
There, I said it. There are poor writers out there.
Although this blog is primarily about outsourcing to a writer (because that’s what I am after all), the advice an be applied to any outsourcing scenario.