2017 Review – A Year in the World of Words by Zoe

It's that time of year where we all take a look back at the previous year we've had, and the changes we'd like to make for the future.

Things are no different when it comes to your business.

Now is the perfect time to be evaluating your progress and deciding on your goals and objectives for 2018.

Continue reading

The Devil in the Deep Blue Sea – How to Prevent Facebook From Harming Your Business

Social media is one of the easiest and most effective forms of marketing available for small business owners.

And most of us have a Facebook business page (or two!).

Which means you have a personal profile, and probably engage in a few groups to further your marketing efforts too.

But when was the last time you considered how your personal profile could impact on your business activities, and vice versa?

Continue reading

6 Benefits of Social Media Marketing Tools For Your Business

Today, there is no way around a social media presence for businesses. As exciting and fun social media marketing can be – we all know it is a time-consuming task.

Coming up with content ideas, creating posts, publishing them on various social media platforms, curating content, keeping an overview of analytics and more can easily take up 5-10 hours every week if a consistent social media presence is important to your business.

Luckily, there are tools to help you out. 

Continue reading

5 Ways to Make 1 Blog Idea Go Further

In my previous blog, I talked about how difficult it can be to think of new blog post ideas, and why that effort can be put to good use through re-purposing.

That re-using your blog post content is a great way of boosting your search engine optimisation, helps you reach new audiences and reinforces your authority and credibility.

Continue reading
1 2 3 6